The Following Aesthetic Reasons

A note from David, of Dare to Care Records, about how the video was made:

"We actually shot our characters on green screen to start with. Then we edited, keyed and composited in AE to add the other elements like snow and stadium. We then outputed 723 jpeg of the clip to our knitter that used them as templates for the knits. The knitting technique is actually called in french "Tricot machine", hence the band's name!"

The innovative mixed media visual art is reminiscent of Copy Shop, an Oscar nominated short about a man who copies himself until he fills the whole world with his clones. Copy Shop actually consists of nearly 18,000 photocopied frames, which were animated and filmed with a 35mm camera.